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What mobile marketers use to get their message to mobile markets.

A comparison between 2010 and 2011 deployed mobile marketing tactics. I'm sure that 2012 will again see an increase in the use of QR codes.

Scannable Codes
tags, QR
68%
53%
SMS/Text Messages
50%
59%
Smartphone Apps
44%
37%
Mobile Display Ads
35%
34%
Mobile Video
29%
30%
Mobile Coupons
27%
29%
Check-in/Geolocation
24%
20%
Mobile Games - Branded
7%
9%
Augmented Reality
7%
no information available

Source: Chief Marketer Mobile Marketing Survey

   2011    2010

In 2010 no one bothered to check the use of augmented reality, so data is missing for this year.

Interesting to note is that barcode scanning is up 15% (this includes QR codes, MS tag and other proprietary barcoding technology) and outperforms any other technology used between 2010 and 2011 and I expect it to increase even more in 2012. Mobile apps are also still a popular instrument for branding and marketing.

SMS marketing that was always seen as an urgent and immediate communication channel has declined the most. Even though it is the fastest and simplest way to set up, use and to communicate to mobile devices, I can only imagine that the costs per message in combination with limited interaction and presentation options are the reason it is being abandoned by marketers.

3.7

QR codes on clothing a marketing goldmine.

A colleague company, 0D0A not only provides QR code clothing for social media at a very social price, it goes a whole lot further and could fill the gap for marketers and promotional companies for short term and immediate high speed variable promotional needs.

Facebook QR code T-shirt Twitter QR code T-shirt LinkedIn QR code T-shirt QR code T-shirt
Facebook QR Code Twitter QR Code LinkedIn QR Code Managed QR Code

Welcome to 'Managed and measurable' QR code clothing
Say what! 'Managed and managable clothing'? You have to be kidding!
Imagine you can use one QR code on many clothing items and be able to adapt what the QR code does to promote different products and services at different events. With managed QR codes this is easy to do and it comes with a statistics engine to show you how effective the QR code scan rates are.

Styled QR code T-shirt Branded QR code T-shirt Designer QR code T-shirt Custom QR code T-shirt
Corporate QR Code Company Logo Designer QR Code Colour QR Code

These types of QR codes on clothing can be used by companies, schools, sports clubs and more to promote products, events or services as and when needed. A dynamic information system on clothing that changes with you as and when you need it too.

0D0A also makes managed designer QR codes for companies that incorporate the house style colours, logos and graphics.

3.9

Posted by: jeroen Steeman
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Categories: QR Code Use | QR Codes | QR Code Clothing
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QR code generator software

qr code generator software for websites qr code generator software for servers qr code generator software for desktops

Create QR codes for special events, agenda's and calendars

Ideal for use with special events like birthdays, anniversaries, appointments and event marketing. These QR codes can store a date span that when scanned by a mobile or smart-phone can be placed directly into the digital agenda.

QR Code Calendar Event Generator

It's really that simple and the image above will link you to the QR code event generator so you too can make QR codes for your own special events.

 

4.0

Posted by: jeroen Steeman
Tags: , ,
Categories: QR Code Automation | QR Code Generator | QR Code Use | QR Codes
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QR code generator software

qr code generator software for websites qr code generator software for servers qr code generator software for desktops

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